MARKETING CONSULTANT & FRACTIONAL CMO
Experienced marketing leadership. Practical solutions. Meaningful results.
I help businesses connect marketing with what matters most: their customers, their goals, and their growth. From strategic guidance and fractional leadership to hands-on support, I bring experience, fresh perspective, and a collaborative approach to help move your business forward.
WHAT I DO
Your goals. Your challenges. A partner who gets it.
Fractional Marketing Leadership
Experienced marketing leadership without the commitment of a full-time executive. I partner with business leaders and their teams to establish direction, align priorities, strengthen capabilities, and make marketing a more valuable contributor to the business.
Marketing & Strategy
Marketing should begin with understanding your business and your customers, not a list of tactics. I help identify opportunities, develop meaningful messaging and content, and build integrated marketing programs that connect with audiences and support business goals.
Go-to-Market & Brand Activation
Great ideas need more than a plan. From product launches and customer engagement to event marketing, sales enablement, and integrated campaigns, I help bring initiatives to life with thoughtful planning, purposeful execution, and a focus on results.
ABOUT KATE
The right marketing strategy starts with listening.
I believe the best marketing begins with a conversation, not a list of deliverables. With more than 20 years of corporate marketing leadership, agency ownership, and consulting, I've learned that meaningful results come from understanding the business, its customers, and what it's trying to accomplish.
That's where I start. I listen, ask thoughtful questions, and work alongside business leaders and their teams to identify opportunities, establish priorities, and develop marketing programs that support their goals.
I'm equally comfortable helping leadership teams establish direction and rolling up my sleeves to bring ideas to life. I don't hand over a presentation and disappear; I bring honest perspective and a genuine commitment to helping your business succeed.
HOW I WORK
Good marketing starts with clear thinking.
Clarify
Listen. Learn. Understand.
I start by getting to know your business, your customers, and what you're trying to accomplish. The right questions help uncover opportunities, challenges, and insights that shape the direction forward.
Focus
Establish direction. Set priorities.
Together, we'll determine what matters most, where marketing can make the greatest impact, and how to build a practical plan that aligns with your goals and resources.
Activate
Bring the work to life.
I help put plans into motion, connect the right people and resources, and measure what matters so we can learn, adapt, and keep improving.
WHAT CLIENTS CAN EXPECT
Experience that makes a difference. Partnership that matters.
Strategic Clarity
A clear perspective on what matters most and where marketing can make a difference. I help connect business objectives with focused priorities and purposeful action.
Practical Execution
Good ideas deserve to become great work. I develop realistic plans and work alongside your team to bring them to life.
True Partnership
I'm invested in understanding your business, building relationships, and helping your team succeed. You can expect a collaborative partner who cares about the work and the people behind it.
Honest Communication
Thoughtful questions. Straightforward advice. Open conversations. I'll share what I think, explain why, and bring an experienced perspective to the decisions that matter.
READY WHEN YOU ARE
Big challenges. Clear thinking. Let's get to work.
Whether you need experienced marketing leadership, a fresh perspective, or support bringing an important initiative to life, I'd love to hear what you're working on. Let's start with a conversation.